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Hospitality Sales : A Marketing Approach

Hospitality

沒有庫存
訂購需時10-14天
9780471478492
Dana V. Tesone
桂魯
2000年1月01日
597.00  元
HK$ 537.3  







* 叢書系列:餐旅
* 規格:平裝 / 普級 / 單色印刷 / 初版
* 出版地:台灣


餐旅


專業/教科書/政府出版品 > 休閒餐旅類 > 餐旅管理








  Hospitality Information Systems gives hospitality managers the tools they need to effectively use technology to benefit their business. Beginning with a focus on information technology basics and continuing on to explanations of hardware, software, and technology initiatives prevalent in all aspects of the hospitality industry, this groundbreaking first edition puts an emphasis on management decisions necessary to effectively purchase, implement and execute technology initiatives in a hospitality facility. Hospitality Information Systems gives hospitality managers an edge in conversing with technology professionals, and empowers readers with management awareness and terminology comprehension as it relates to the hospitality industry.



Preface
Acknowledgments

PART I. GENERAL APPLICATIONS
Chapter 1. Understanding Hospitality Information Systems and Information Technology
Chapter 2. Computer Hardware for Hospitality
Chapter 3. Computer Software for Hospitality
Chapter 4. Computer Networks and Telecommunications for Hospitality

PART II. HOSPITALITY MANAGEMENT AND THE INTERNET
Chapter 5. Electronic Commerce (E-Commerce)
Chapter 6. E-Information and Distribution Systems
Chapter 7. E-Business Strategies and Solutions

PART III. HOSPITALITY FUNCTIONAL APPLICATIONS
Chapter 8. Computer Reservations Systems (CRS) and Global Distribution Systems (GDS)
Chapter 9. Property Management Systems (PMS) and Point of Sale Systems (POS)
Chapter 10. Accounting Control and Production Systems
Chapter 11. Marketing and Human Resources Management Systems
Chapter 12. Safety, Security, and Physical Plant Systems

Glossary
Index




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