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折優惠：HK$74.4
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The New Strategic Selling: The Unique Sales System Proven Successful by the World’s Best Companies (Revised and
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沒有庫存
訂購需時10-14天
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9780446695190 | |
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Tad Tuleja, Stephen E. Heiman, Robert B. Miller
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Warner Books | |
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2005年4月01日
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382.00 元
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HK$ 362.9
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內
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In 1985 one book changed sales and marketing forever. Rejecting manipulative tactics and emphasizing process, Strategic Selling presented the idea of selling as a joint venture and introduced the decade’s most influential concept, Win-Win. The response to Win-Win was immediate and helped turn the small company that created Strategic Selling, Miller Heiman, into a global leader in sales development with the most prestigious client list in the industry.
Now updated and revised for a new century of sales success, this new edition of the business classic confronts the rapidly evolving world of business-to-business sales with new real-world examples, new strategies for confronting competition, and a special section featuring the most commonly asked questions from the Miller Heiman workshops.
Learn:
How to identify the four real decision makers in every corporate labyrinth
How to prevent sabotage by an internal deal-killer
How to make a senior executive eager to see you
How toavoid closing business that you will later regret
How to manage a territory to provide steady, not boom and bust, revenue
How to avoid the single most common error when dealing with the competition.
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